Frisco, Tx

Sports are in the Fieldhouse. Come join the experience!

FieldhouseUSA is a community-based, multi-purpose indoor facility that offers a variety of sporting activities, and skill levels, where everyone has a place to play! With state-of-the-art facilities and unique sporting opportunities, FieldhouseUSA provides an experience of a lifetime for all who enter a facility.

The challenge

FieldhouseUSA had a poorly designed website that was outdated and ineffective in showcasing its corporate brand. They were seeking a robust solution that would enable their marketing and location managers to create and edit multiple independent location websites and content with ease.

Deliverables
Web Design & DevelopmentCreative & Technical DirectionDigital Strategy
3:22

The solution

I developed a custom WordPress multisite website with the ability for the marketing manager to replicate and manage the content of each new location website with ease.

The result

3 new facility locations were added in 2 years, with another in the works.
Had to move the site to a new dedicated server to handle the increase and scalability in monthly traffic.
Increase in revenue with the addition of private event registration and paid affiliate sponsor ads.